
Propella CRM
A real-estate CRM that captures portal and WhatsApp leads, assigns them to agents and tracks every viewing through to closing.
- Next.js
- Node.js
- PostgreSQL
- WhatsApp API
When customer information is scattered, follow-ups slip and forecasting is guesswork. We design a CRM around how your team sells — then automate the busywork.
Some teams need a fully custom CRM with industry-specific workflows; others are best served by configuring HubSpot, Salesforce or Zoho and integrating it properly. We build both.
We connect your CRM to the rest of the stack — website forms, marketing tools, telephony, ERP and billing — so data flows automatically.
What you get
If any of these sound familiar, you're in the right place.
Enquiries sit unanswered because no one owns the follow-up.
Managers can't see deal status or forecast revenue reliably.
Off-the-shelf tools feel cluttered so the team avoids them.
The same customer details are typed into several systems.
A complete capability set, delivered by one team — so nothing falls between the cracks.
Capture, score, assign and route leads automatically.
Custom stages, deal boards, quotes and win/loss tracking.
Emails, calls, notes and WhatsApp messages in one timeline.
Follow-up sequences, reminders and task assignment.
Revenue forecasts, conversion rates and team leaderboards.
HubSpot, Salesforce, Zoho, telephony, ERP and billing.
A focused, transparent process tailored to this type of work — with regular check-ins and visible progress.
Map lead sources, stages, roles and handoffs.
Simple, fast screens built around daily sales tasks.
Custom build or platform configuration with integrations.
Team training, data migration and usage reviews.
We recommend technology based on your goals, budget and team — not trends. These are the tools we use most often for this service.
We bring cross-industry experience and adapt every solution to the regulations, workflows and customers of your sector.
Learning platforms, student portals and school management.
Property portals, CRMs and lead management for agencies.
Client portals, practice management and workflow automation.
Fintech dashboards, reporting tools and secure transaction systems.
Concept projects that show how we approach this kind of work.

A real-estate CRM that captures portal and WhatsApp leads, assigns them to agents and tracks every viewing through to closing.

A multi-tenant finance operations platform that automates invoice approvals, spend tracking and month-end reporting for growing teams.

An AI support agent that answers customer questions from a company knowledge base, drafts replies and escalates complex tickets to humans.
Straight answers to the questions we hear most. Can't find what you're looking for? Our team is happy to help.
If your sales process is standard, configuring an established platform is usually the fastest route. Custom CRMs make sense when workflows are industry-specific, licensing costs are high or you need deep integration with your own systems.
Share your goals and we'll come back with recommendations, a timeline and a clear proposal.